Each year in Minnesota, distracted or inattentive driving is a factor in one in four crashes, resulting in at least 64 deaths and 234 serious injuries. Law enforcement statewide will be cracking down on distracted driving April 13-18.
Texting while driving makes a crash 23x more likely. Texting can wait.
Trevor Westad - Image
A good way to keep your phone from distracting you!(:
Brooke Rinicker - Video
Don't drive while intexticated. It can wait.
The Toward Zero Deaths approach is based on the belief that even one traffic-related death on our roads is unacceptable.
TZD uses a data-driven, interdisciplinary approach that targets areas for improvement and employs proven countermeasures, integrating application of education, enforcement, engineering, and emergency medical and trauma services (the “4Es”). A combination of strategies from different focus areas is often most effective for solving a particular problem.
395 Killed on Minnesota Roads in 2012, Up 7% from 2011